Telling a brand's story through video is an art, requiring creativity, communication, expertise and equipment. When it all comes together, video production for online audiences can match the look of TV for a fraction of the cost. This is what we do.
Here is a trailer for a series of documentaries we made for The Wine Society. Travelling to new locations is a real challenge, as is building the story of their brand through this documentary content. We have such a great relationship with The Wine Society, together we are creating a powerful way for them to market their business.
High quality product advertising. This promotional advert was used by The Wine Society to promote their new range of cask whiskies. This campaign helped this range sell out with just a week.
Kickstarter campaigns are such a great way for entrepreneurs to gain the investment needed to get their business up and running. Videos are the most effective way for these campaigns to connect with investors, delivering a concise message with a professional production. We can help our clients tell this story effectively by adding text, tracking annotations and of course lush TV style visuals and crisp audio.
This is a series of 10 films in total, all shot in stunning 4k, edited with text and video animations as well as illustrations to make their message STAND OUT. This campaign has had a fantastic reach and engagement on social media so far (over 500,000 on Facebook alone). This video campaign has given The Wine Society a huge SEO boost and driven more traffic to their website, boosting sales and branding. We have lots more videos planned with The Wine Society, we love working with their marketing team to DEVELOP engaging content which educates customers while building a cool image of the brand.
A branding piece to show the impact of technology on people- the power of powerful storytelling told by a master story teller.
Here is an online video ad for The Wine Society. In order for us to be able to show their rich history being reflected through their wine there were a lot of steps! First we filmed old photos and records dating back to 1880. Then created a projector-style film from this with hand-made film burns and correct aspect ratio. Then physically projected this onto the bottle and filmed the result. We contrasted this with moodily lit shots from our light rig in their famous historic wine cellar. The result hopefully highlights how their history is reflected in how it guides their future. This video, in conjunction with a clear marketing campaign, was a resounding success, selling-out this batch of wine in just a few days.
This short video we made to promote iiyama's beautiful showroom in Clerkenwell, London. This type of video is a great way to connect with online audiences and encourage footfall to your business. As ever with iiyama, we keep our consistent block-lettering 'thirds' styling and slick edit to cool music. This will be marketed on social and sent to existing and potential clients on LinkedIn. Each of our content videos for iiyama delivers a different message to build a vision of their philosophy through a series.
The Wine Society asked us to work on a series of content videos to tell the story of their company and the relationships they have built over the years. They chose us to make their content stand out; to be cool and sharp, built for social media platforms, leading people to their website. It's all about the right music, a creative eye and getting across the story in an engaging and fun way.
We love to be able to support small businesses through creating high quality video. Cardona and Son have used this content on their homepage to help give customers an insight into their business, showing them in the best possible light and creating an opportunity to network their business by sharing this video to targeted groups on social media. It's a tight edit with cool music, perfectly complementing their branding to sit comfortably and proudly alongside the rest of their content. This video has really excited the owners and has already sparked huge interest from surrounding businesses and potential new customers.
This short documentary-style promotional film was made for Hitchin Town Football Club in preparation for their historic FA cup game. It was shown to the players and fans to motivate and boost ticket sales. In one day it had over 14,000 views and helped all tickets sell out. Moreover, this film becomes part of the Hitchin Town FC history and is used today to encourage fans to support the club.
Local businesses can use our services to promote events, encouraging new customers and building brand recognition. These short and punchy videos are ideal for social media marketing campaigns and can then be uploaded to the website, presenting a professional and considered profile, delivering an emotive and engaging idea for the customer.
Here's our documentary-style piece for Global, to help explain their Dynamic Audio campaign, made possible through New Noise Audio. Adverts which change according to where, when, why and what? Crazy. These videos are a great way to condense a big concept and deliver a message on the great work behind innovation. This video was used by Global in large presentations to industry executives and showcases what a great job all of the team did in this project.
Most video content needs great text animations to engage audiences and get the message across if watched online. We create vibrant and exciting text and tile transitions to make videos clear with or without sound.
So many events have incredible content that need capturing and presenting for websites and social media platforms. These insights help websites and media platforms become a point of current knowledge and showcase companies as progressive and informative.
Quality stands out
It's the artistic eye and attention to detail which brings these films to life. How do we do it?
-Building a narrative through imagery connects the audience emotively with the subject.
-Using a range of camera movements: gimbal, slider, tripod and handheld give that cinematic feel of control.
-Lush colour grading emphasises key tones to reflect branding or evoke emotion.
-Quality audio recording through lapel and boom mics.
-Carefully selected music with shots edited and synced.
-Building a narrative through imagery connects the audience emotively with the subject.
-Using a range of camera movements: gimbal, slider, tripod and handheld give that cinematic feel of control.
-Lush colour grading emphasises key tones to reflect branding or evoke emotion.
-Quality audio recording through lapel and boom mics.
-Carefully selected music with shots edited and synced.
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